Which of the following is an action of a service champion?

• A. Ignore feedback
• B. Blame the member
• C. Limit communication
• D. Go above and beyond for our members

Answer: (D)

A service champion lives to elevate the member experience by taking initiative, owning outcomes, and going beyond what’s asked to meet needs. Going above and beyond for our members shows commitment to their success, responsiveness, and a proactive mindset—anticipating issues, following up, and offering extra help to ensure they feel supported throughout their journey.

Ignoring feedback misses chances to improve and can leave issues unresolved. Blaming the member creates distrust and damages the relationship. Limiting communication reduces clarity and transparency, which can frustrate and disappoint members. When you act as a service champion, you keep the focus on the member and demonstrate reliable, enthusiastic support.